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How to Convert Free Brand Offers into Paid Brand Deals

As a creator, you know that free product can be tempting, but it's important to remember that your time and skills are valuable. If you want to turn free product into paid opportunities, there are a few strategies you can try.


First, consider playing hardball. If a brand approaches you with an offer for free product in exchange for promotion, you can reply with your normal rates and see if the brand is willing to negotiate. This is a good way to test the waters and see if the brand is open to paying for your services.


Another strategy is to simply say no to free product and only accept paid partnerships. This can be a tough decision, especially if you're just starting out and don't have a lot of paid opportunities, but it's important to value yourself and your work.


Finally, you can try switching the conversation to a paid opportunity. If a brand approaches you with an offer for free product, you can reply by mentioning the value you can bring to their brand through paid content creation. This can help you turn the conversation into a paid opportunity, rather than just receiving free product.


Remember, these are just a few strategies and it's important to find what works best for you. Don't be afraid to negotiate and value your time and skills as a creator.

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